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Invertebrate Zoology Capabilities Brochure
The Section of Invertebrate Zoology (IZ) at Carnegie Museum of Natural History had a challenge with general audiences not understanding what they do, or the critical contribution they make to species management, research, and education.
I collaborated with the scientists at the museum to create the “capabilities brochure for IZ” (as it was dubbed). This was as much a content development effort as it was a design challenge. The final product is a double-sided four-panel brochure that can be printed as needed. It has attracted donors and collaborators alike.